Marketing

The Fairest Ones

“Little by little, one travels far”  ― J.R.R. Tolkien

Photography By: Talia Green

How utterly perfect that this blog is to be posted on Tolkien's birthday. His writings have been such a source of inspiration to me. I have always been jealous of his participation in The Inklings, an informal group of literary enthusiasts, which is included C.S. Lewis and J.R.R. Tolkien who shared and each other's writings. You see there has always been a sort of magical power which happens when creatives combine their talents to craft and shape the world around them.

Photography By: Talia Green

“All we have to decide is what to do with the time that is given us.” ― J.R.R. Tolkien

As I sit here writing and listening to Sleeping at Last, I am filled with a quiet sense of excitement and wonder that the artists in Seattle have begun to leave their siloed corners to join together on a journey to give something beautiful to the city and the world. They have individually been working under the radar, quite often thanklessly honing their talents, and cheering each other on, all the while waiting for the day when they will be revealed. Each of us has the ability to recognize that unique essence of a creative, even before they are admired by the press or the masses. We don't have to wait for these artists to gain mainstream recognition, we can support now those who magnify the beauty for the common good. We can support them with our words, and with our financial investment in them + their businesses, showing that we care and we value what they are doing.

Photography By: Talia Green

“In this hour, I do not believe that any darkness will endure.” ― J.R.R. Tolkien

Artists are needed at this time, more than ever before. When people are divided, weary, and lonely this is when the power of art prevails. It allows us to see our life in the perspective of the past and the future. To see we are all interconnected, we do not live unto ourselves. We are empowered with the ability to lift up our fellow man. We can choose to be a hero in the story of our life. How often it is that the hero is not so dear to us because of the love he received, rather because of that which he selflessly gave.

Photography By: Talia Green

“Oft hope is born when all is forlorn.” ― J.R.R. Tolkien

To those who continue to pursue their dreams in spite of the seeming odds, you are not alone. You are important. This is a love letter to who you are now and to who you are becoming. You see something, don't stop, don't give up until you release it into the world.

Photography By: Talia Green

The BIGGEST of BIG thank you's to the incredibly beautiful and talented people who made this dream a reality. This blog contains the behind the scenes images, another blog post will be coming soon with the select final images from the Yunkin and Daniel:

Photography By: Talia Green

  • Photos: @danieljshapiro @yunkinkeophomma
  • Behind The Scenes Photos: @greenteleaf
  • Venue: @the_ruins
  • Gowns: @belltown_bride @pmndesigner   , Justin Zachary Couture
  • Event Design/Floral: @kalebnormanjames
  • Makeup: @j0rdanr0ss @melissakornmakeupartist
  • Hair: @makahmatt 
  • Wardrobe Stylist: @julietandlou
  • Jewelry: @shannonkoszyk / @namikoabloom 
  • Food/Dessert: @the_ruins
  • Champagne/Wine: @preceptwine 
  • Stationery Suite: @greyandcake
  • Models: @annavina10 @noellejohnsun @diana_jean_o @imsuzijane @rodasfeker @_myfriendhanna

Photography By: Talia Green

 

💥Announcing The Launch Of Uncommon Cartography's Partner Program 💥

Hi!

Can you believe that 2017 is only a couple days away? 

In 2016, I had the privilege of partnering with tastemakers and influencers across a variety of industries (interior design, fashion, food, tech) including @danny.owens, @samuelanthony, @acooknamedmatt, @lanadmitruks, and more! Not to mention delicious brands such as Dueminuti, Shannon Koszyk, The Four Seasons, Tame The Beast, and so many others. Let me just say I collaborate with some of the most talented individual creatives and brands, and I have been racking my mind of how to help you all take your businesses to the next level and make more sales 🌟 

The launch of Uncommon Cartography’s Partner Program addresses the need of creatives and brands to be able to keep their prices competitive and retain more profit by selling to their target customers. This program will connect you with influencers and ambassadors for your brand, who we will then empower to sell your products. Ambassadors receive a 10-20% commission (you set the commission) on items that they sell through their networks (social media, blogs, websites). It can be costly and time-consuming to research, launch, and manage a program like this on your own, so we do it for you. Also, because we are spreading the cost amongst several brands we are able to keep the program relatively inexpensive. 

I am looking to curate 5 -10 awesome brands kick-start this program on January 23💥 Initially, the program will focus on outreach and recruiting affiliates, but as it grows I envision hosting curated pop up’s, affiliate happy hours and more! As you all have been working hard on your social media, websites, content creation, and marketing this feels like a strong next step. What do you think😊

Would you be interested in being one of the curated brands that we launch with? If so, please email info@uncommoncartography.com for more details.

Best,

Esther

Ps: If you know anyone else who might be interested in joining this program, please forward the information along.

Book Your January Session Now

Let's make a plan so you can align your life and business for what you want to accomplish in 2017. With intentionality, I truly believe you will gain MOMENTUM and reach goals. I have 10 spaces available for January (space is limited, since I am also launching a new project!). Book your session now and let's do something great in 2017. Reserve your space by emailing info@uncommoncartography.com ⭐️

Workshop: The New Freelance Economy

I recently had the privilege of hosting a workshop on "The New Freelance Economy" at General Assembly in Seattle. It was a sell-out event, with 100+ RSVP's. The event featured a presentation, a panel which included Kaleb Willis of Kaleb Norman James Design, Danny Owens, and Ankur Kothari of Olive & Goose and audience Q&A. The workshop was geared towards technology/commerce + art. The attendees when surveyed, were an equal split between art and tech. It was great to see all of the interest and anticipation around the topic of the new freelance economy. The workshop was a clear sign of a shift which is taking place in the economy both nationally as well as locally. There is a desire for artists to learn to operate as entrepreneurs, and for technologists to learn to better market their individual brands.

For more details about the event, and a link to the presentation (which includes startup/entrepreneur and marketing/social media resources), please read below.


Event Details

The Freelance Economy is truly booming with two-sided marketplaces providing the platform for freelancers to connect with employers from around the globe.

Join our panel as they share the ins and outs of freelancing: what it means, how to do it part or full-time, how to price yourself, how to develop your portfolio, where to look for potential projects and what it takes to become an independent contractor.

Learn how you can hone your talents, market them to potential clients and communicate your project goals clearly to channel success. The strategies discussed in this event work for programming, design, marketing, writing and many other concentrations.

The panel discussion will be followed by a drinks and networking.

Takeaways

Come away with new ideas and tools that will help you run your freelance business more efficiently and learn how you can always keep your pipeline full of great clients

  • Develop a game plan to begin working in your field independently
  • Better market your services to potential clients
  • Navigate online and offline resources for freelancers
  • Understand key pain points and for freelancers and how to deal with them such as taxes, insurance, and time management

Link To Presentation

West Seattle: Support The Small Businesses at the Junction

When I lived in Burien a little less than two years ago, my family spent many an evening and weekend in West Seattle at our favorite spots at the junction. On a recent visit to West Seattle I realized how much it has already changed in just a matter of a couple of years which makes me a bit nervous. To see a Starbucks and a Chipotle just felt weird on this street which is known for it’s weekend farmer markets and niche small businesses. img_0077

Since #shopsmall // #smallbusinesssaturday is coming up on November 26th! I thought I could shine a light on some of my favorite small businesses in this neighborhood. It all came together perfectly since I recently got to have a bit of a blogging adventure with Julia from Style and Cheek, and Josiah Michael managed to capture photos of it all for us (even with all my crazy facial expressions!).

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Husky’s Deli

Family owned and operated since 1932. The current owner, Jack, is a favorite, and his rosy cheeks always remind me of Santa Claus. I always order a bottled coke and a Turkey and Artichoke on baguette sandwich. They are known for their house-made ice cream (people line up out the door in the middle of winter for it)!

Pegasus Book Exchange

A family-owned bookstore in West Seattle, WA. They buy, sell and trade used books and have a selection of new books as well. The shop allows you to trade in books for credit, I think I may still have a card on file. I should go check that out!

Easy Street Records

So many great records and possibly the only decent coffee at the junction.

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Twilight Gallery

Twilight Gallery, is an independent, woman-owned and operated art gallery and jewelry boutique. They cultivate and champion independent women artists and designers, featuring contemporary art, eclectic designs and one of a kind handmade pieces from around the world. I recently met the owner Tracy and she has some brilliant ideas for where she wants to take this business. Keep an eye on it and expect BIG things in 2017!

Talarico’s

Their pizza slices are AHHMAZING! Great atmosphere, perfect for happy hour.  

NW Art & Frame

I can always go here to pick up great items for my snail mail obsession. As well as the perfect items, whether I’m in need of a “7 year pen” or a “be strong” mug.

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Capers

This store is brimming with merchandise, and there is a little something for everyone. Everything from linens to holiday ornaments to Paris themed stocking stuffers. Not to mention they carry two of my favorite designers: Rebekah J Design and Moo-Young.

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Fleurt

A darling flower shop and small gift store.

Bakery Noveau

Though I am not a fan of their coffee, I do appreciate their pastries - if you can get in the door. Most days it’s quite cramped and impossible to get a seat.


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Well, I would say this is enough of a list to merit a visit to West Seattle this coming Saturday -- what do you think? Regardless of which neighborhood you may find yourself in on November 26 I hope that you will support your local small businesses. Let's make sure they are around for another generation!

 

Photos By: Josiah Michael Photography