Esther Swaty

November 4, 2016

Collaboration, Event, Marketing, Social Media

Uncommon Cartography Influencers

Esther Swaty

November 4, 2016

Collaboration, Event, Marketing, Social Media

Hello Influencer!

I’m Esther of Uncommon Cartography as well as recently launched The Uncommon Union. I love helping influencers and brands take their businesses to the next level??

In 2016 I have focused on connecting with influencers and engineering collaborations between brands and influencers, coaching and mentoring individuals as well as building a rich creative community.

Influencers I have collaborated with include @cooknamedmatt, @meganmlittle, @danny.owens, @styleandcheek and more! Some of the exciting brands I am currently running influencer outreach campaigns for are Shannon Koszyk (luxury jewelry), Tame The Beast (men’s grooming), MOO - YOUNG (premium leather), Brunswick and Hunt (restaurant) and others :)

I am now inviting influencers to sign up to receive VIP and exclusive invitations to upcoming events, product giveaways and more. If you would be interested in receiving information about upcoming influencer campaigns, please sign up here to receive more information: http://eepurl.com/cmTlS5

Also, if you are ever in Seattle please shoot me a message I would love to connect over coffee ☕️

- Esther Maria Swaty

Photo By: Josiah Michael Photography

Esther Swaty

November 1, 2016

Marketing, Social Media

#MOOYOU November Pre-Order Campaign

Esther Swaty

November 1, 2016

Marketing, Social Media

Francine from Moo-Young recently reached out to me and asked that I help her run a November Pre-Order promotion, in the spirit of Small Business Saturday. The goal is to kick-start momentum and gain capital to take her business to the next level in 2017 (which will also be her 5 year anniversary??).

The November Pre-Order promotion features the new line of 2016 pouches which are 100% Italian Suede, Hand Dyed, Dyed, Cut and Sewn in Seattle, as well as her popular skinny bangles. The pouches are available in 14 colors (3 sizes), and the skinny bangles are available in 40 colors ❤️????

The #mooyou password gives you VIP access to exclusive prices for the month of November. With your help the #mooyou campaign can position the brand for BIG things in 2017 (their 5 year anniversary??).

Please share with your family, friends, and co-workers to support a Seattle brand that has come so far since it’s humble beginnings in a Georgetown studio. Make sure to tag @lovemooyoung and use the hashtag #mooyou to show your love ❤️ and for a chance to be featured in their feed.

MOO-YOUNG Pre-Order Details

**************************************

What: Moo-Young November Pre-Order Promotion

When: Tuesday, November 1- 30th, 2016

Where: MOOYOU Pre-Order Page

Password To Unlock Exclusive Pricing: #mooyou

Instagram:@lovemooyoung

(Tag them in your photo for a chance to be featured in their feed❤️)

Help Us Spread The Word By Using These Instagram Hashtags:

#mooyou #shopsmall

**All Pre-Orders will be shipped by December 20th**

Esther Swaty

October 31, 2016

Event, Marketing, Social Media

Uncommon Dinner at Brunswick and Hunt

Esther Swaty

October 31, 2016

Event, Marketing, Social Media

I had the privilege of hosting a fantastic dinner at Brunswick and Hunt last week. I would say hosting this type of event is one of the highlights of my job. Bringing together a variety of influencers, from different industries and then seeing the synergy that happens always inspires me. The guests at this dinner were Jaime White, Olivia (@grubbinseattle), Charles (@CharlesKoh_) and Nelson (@nelson_yong). Each of us have a passion for food, but a variety of other interests which include Fashion, PR, Technology, and more!

Our menu included delicious house crafted cocktails, charcuterie and cheese, "grapes, grapes, grapes" salad, veggies, an entree of choice and shared dessert to top it all off.

Charcuterie & Cheese House Ham, Rillette Beef Tongue, Terrine (all made in house) Pate L’Explorateur, Wonderland, Moule Des Bergers, Cascadian Frechette, Bleu D’Auvergne

Grapes, Grapes, Grapes Concorde, Red, & Green Walnut, Celery

Petite Sirloin & Frites Wild Mushroom Butter, Demi

Conversation hit upon a flurry of tips about social media and photography tools such as:

iBlazr a "flash designed for smartphones also comes in handy when taking photos with tablets or DSLR cameras, lighting analogue photography, brightening nighttime video calls, or simply functioning as a small but powerful flashlight". The above photo was taken with the iBlazr under the bottle.
People Map an amazing platform to created targeted lists, manage campaigns and grow your Instagram following.
Iconosquare a tool to grow on Instagram with "easy-to-use analytics and time-saving features".
Planoly a way to visually map and plan out your Instagram feed.

As well as some exciting and unexpected restaurant recommendations Phorale Seattle, Terra Vista at Snoqualmie Casino for their“SRF Kobe” Tomahawk steak, and Billy Beach for sushi.

Overall the food was delicious and the conversation flowed freely. I am looking forward to the next Uncommon Dinner!

Check out Brunswick and Hunt's 2016 Thanksgiving menu here.

RSVP for Thanksgiving at Brunswick and Hunt via phone at (206) 946-1574.

Esther Swaty

October 5, 2016

Collaboration, Entrepreneurship, Marketing, Social Media

9e2 Seattle Exploring the Intersection of Art, Science, and Technology

Esther Swaty

October 5, 2016

Collaboration, Entrepreneurship, Marketing, Social Media

As you all know I have been passionately exploring the realm of art and technology as of late. I recently applied for a grant to develop an Artist In Residence program for technology companies, and now I am excited to announce that I am collaborating with 9e2 Seattle to do a social media push for the upcoming event! If you have not heard about it, here is a little bit of information:

9e2 is an art exhibition and performance series commemorating “9 Evenings: Theatre & Engineering,” an iconic exhibition 50 years ago in New York that sparked a new era of collaboration between artists, scientists, and engineers.

The original 9 Evenings was organized in 1966 by Robert Rauschenberg and Billy Klüver, and featured artists creating performances in collaboration with engineers from Bell Labs. Fifty years later, 9e2 embraces that same spirit of experimentation and collaboration with a new series of projects. Installations, nightly performances, and other events will explore the intersection of art, science, and technology.

"The year 1966 saw a legendary and pivotal event in the history of technology-driven art. Called “9 Evenings: Theatre & Engineering,” the project brought together 10 artists and 30 scientists and engineers from Bell Telephone Laboratories.

Flash forward to 2016, the fiftieth anniversary of this iconic event: 9e2 teams artists with scientists and engineers, in a festival of performances, installations, exhibits, and discussions. By examining contemporary themes that are poised to change the way we experience life on this planet, 9e2 will shine a spotlight on the next 50 years.

9e2 draws together artists, engineers, and scientists from across the United States, as well as from Seattle’s art community, technology companies, and schools. We highlight and celebrate Seattle’s place as a center for creativity and exploration of new technologies, build connections between artists, scientists, and the community, and commemorate a half-century of the artistic traditions engendered by the original 9 Evenings. At the same time, we expect 9e2 to leave a forward-looking legacy: new work, new bonds between artists and technologists, new ways of looking at and using technology, and a new awareness of the interconnections between science, technology, and art." - About 9 Evenings and 9e2

Click here for more information and to purchase tickets.